When the Dodd-Frank whistleblower provisions were passed in 2010, some plaintiffs’ lawyers believed that a lucrative new whistleblower practice area might be brewing. One law firm even created an ad seeking whistleblowers that ran as a movie preview in Manhattan theaters. Six years later, this marketing seems to seems to have paid off.
via Law firm that ran whistleblower ads in theaters secures blockbuster award | Compliance Week
