One of the most-traded tokens on the decentralized exchange Uniswap is called THE, which has seen some $10 million in on-chain trading volume and counts over 5,000 holders as of Friday afternoon.
THE was created after Ethereum co-creator Vitalik Buterin, presumably jokingly, said on the bird app last week: “Someone should make a project called “THE Protocol”, so that their shills can say “Look, soandso mentioned THE!” pretty much any time anyone says anything.”
Twitter users rightfully pointed out that such tokens were probably on their way, shortly after Buterin’s tweet. And the predictions didn’t disappoint: someone issued and floated THE tokens on Uniswap.
This was then followed by other articles, such as THIS, THEY and THAT, all of which today have dozens of iterations on blockchains like Ethereum, BNB Chain, Solana and others.
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