Kalshi and its competitor Polymarket advertise themselves as life-changing tools for regular people—implying everyone has a fair chance to score. “I was about to be unable to pay my rent, but I got two years of rent through Kalshi’s predictions,” gushed one woman in a Kalshi ad on TikTok.
But for most users the reality is nothing like that.
Instead, casual traders are bleeding cash while a small number of sophisticated pros—including trading firms with access to vast streams of data—eat their lunch, according to a Journal analysis of platform data and interviews with traders.
On Polymarket, the Journal found, 67% of profits go to just 0.1% of accounts. That means less than 2,000 accounts netted a total of nearly half a billion dollars. The Journal analyzed 1.6 million Polymarket accounts that have traded since November 2022. There are at least 2.3 million total accounts on the site.
Source: Why Almost Everyone Loses—Except a Few Sharks—on Prediction Markets – WSJ